The Air Jordan 3 Retro OG 'True Blue'. One of four original colourways from January 1988. At the time, Michael Jordan was seriously close to signing with adidas. Tinker Hatfield showed up with this design and changed his mind. What followed was the most important basketball shoe line ever made.
Three Things Happened for the First Time in This Shoe
(1) visible Air cushioning
(2) elephant print
(3) the Jumpman logo
The Elephant Print Has a Story
The grey elephant print overlays on the toe box and heel did not come from a design brief. Hatfield spotted a sofa in MJ's house during a visit and took the texture from there. It became the single most recognisable design element across the entire Jordan line. Bold blue leather upper, white midsole for clean contrast.
Visible Air Since '88
The AJ3 was the first Jordan to show the Air unit at the heel from the outside. That window changed sneaker design permanently. Classic outsole traction pattern in white and blue. Nearly forty years later it still works on hardwood and asphalt alike.
Fire Red for the Pop
The Jumpman on the tongue hits in Fire Red, a direct callback to the original 1988 colourways. Red branding details cut through the dominant blue and grey exactly as they should.
14k and 18k Solid Gold
We recommend 14k or 18k solid recycled gold if you're looking for your jewelry to last generations to come. Solid gold is guaranteed to never tarnish, so you never have to take it off (bonus: you can wear it in water). It's 100% worry free. In addition to our quality standards, all our manufacturers certify where their gold comes from so we can proudly stand behind our ethical practices.
The Icons speak to your individuality and celebrate the art of personalization. Featuring distinctive drop shaped natural gemstones like labradorite and aventurine as well as hand-set pavé, these pieces are the perfect blend of design and craftsmanship. At the core of the collection lies the Drop pendants, a canvas for creativity to stack on hoops or necklaces. Embrace an ever-changing collection and unlock a new jewelry language.
