The Believe That 1 is Anthony Edwards' signature boot for everyone aspiring to his court level – for half the price of the AE line.
Technology for the Court
DREAMSTRIKE cushioning for soft landings and quick rebounds. Textile-synthetic upper with structured overlays. Functional, protective, flexible.
#5 is the Design Concept
Five cut-outs in the side panel. Hardly coincidental for a man who runs AE5 Enterprises, operates an AE5 basketball programme in Atlanta and was already wearing an AE5 chain when he still had #1 on his back.
Why the Name "Believe That"
That's Ant's credo. Unfiltered, direct, no beating around the bush. He said the phrase himself. And adidas has translated it into a basketball shoe.
The "One Love" Colourway is Back
Re-release of the highly sought-after AE 1 colourway from 2023 in Acid Orange, Acid Red and Black. Anyone who missed it back then gets a second chance now.
14k and 18k Solid Gold
We recommend 14k or 18k solid recycled gold if you're looking for your jewelry to last generations to come. Solid gold is guaranteed to never tarnish, so you never have to take it off (bonus: you can wear it in water). It's 100% worry free. In addition to our quality standards, all our manufacturers certify where their gold comes from so we can proudly stand behind our ethical practices.
The Icons speak to your individuality and celebrate the art of personalization. Featuring distinctive drop shaped natural gemstones like labradorite and aventurine as well as hand-set pavé, these pieces are the perfect blend of design and craftsmanship. At the core of the collection lies the Drop pendants, a canvas for creativity to stack on hoops or necklaces. Embrace an ever-changing collection and unlock a new jewelry language.